LNGSHOT x AYAKA MIYOSHI "MASTERPIECE"

CREATIVE DIRECTION FILM PRODUCTIONPost production

Overview

In collaboration with Korean production team ambience, our team co-developed and directed the music video for “Masterpiece,” the pre-release single from LNGSHOT’s second EP, S.W.I.S.H., released under Jay Park’s MORE VISION. Led by YUANN across creative and film direction, the project brings together the group’s raw confidence and emerging artistry with the enigmatic presence of Japanese actress Ayaka Miyoshi, creating a visual world that moves between reality and fantasy.

LET ME PAINT YOU LIKE A MASTERPIECE

Opportunity

Rather than approaching Ayaka Miyoshi as a guest appearance, we envisioned her as the Muse at the heart of the film, facilitating a creative collaboration between the actress and LNGSHOT. Drawing on her established presence in both Japan and South Korea, we developed a concept that connected audiences across markets while giving the group a new dimension of visual storytelling. The project brought together an international team to build an immersive world of striking contrasts, fluid camerawork, and surreal environments, translating the track’s romantic sensibility into a distinct identity for the long-awaited LNGSHOT comeback.

Result

“Masterpiece” introduced a more mature visual direction for LNGSHOT, establishing a compelling new chapter in the group’s evolution toward S.W.I.S.H. The film’s artful imagery, immersive atmosphere, and cross-cultural casting brought the song’s central metaphor to life, creating a cohesive visual statement that extends beyond the music itself.

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